Advertising

To participate in the pious pod program and steer capsuleers towards service for the empire, LUMEN has put out in-space advertisements. I helped, taking charge of some of the targeted locations.

The idea is to put out a secure contained that displays a message. A short message only, one does not read a whole wall of text while warping gate to gate. It has to be catchy. I am no marketeer, but I do not think our messages "LUMEN recruits" + a galnet address quite make the cut. And "Save your soul and enroll!" sounds too aggressive. 

Mr. Firth suggested "Death to the enemies of the empire" + a galnet address that actually installs an MIO trojan. One should always be careful what to click on. I explained him that LUMEN prefers a gentler approach, the carrot rather than the stick, so to say. He was not impressed.

In Hedion, secure cans cannot be littered in space. A fine measure, there is already too much junk we leave about in orbit of planets or jump gates. So, advertising requires a mobile depot. This is a small base of operations in space, allowing to refit your ship, and keep a stock of goods and ammunition. Overkill to be used for an advertisement board if you ask me, but on the other hand we can use it to hand out fee copies of Pax Amarria to those who stop by.